Foxus had strong momentum but lacked a clear brand direction. Their previous identity and website didn’t capture their energy, value proposition, or ambition to disrupt an established market.
Our challenge was to craft a distinct strategy, visual language, and digital platform that communicated trust, speed, and innovation across every touchpoint.
The new Foxus brand and website embody clarity, confidence, and forward motion. For Parallel, this project was about building more than a telco identity
It was about translating a startup’s vision into a scalable brand ecosystem ready for national growth.
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(2016-25©)
