1. Services Overview

Parallel Studio provides creative and digital services including:

• Design subscriptions

• Web design, UI/UX, development and management plans

• Project-based design and marketing

• AI content creation, SEO, and social media management

• Paid advertising / marketing management across platforms such as Meta and Google (see Section 10)

• AI-generated visual content and production, via our AI Visual Lab division (see Section 9)

Some services are billed on a recurring subscription basis; others are one-off project or production engagements. The specific scope, deliverables, and price for any engagement are as set out in the applicable quote, proposal, invoice, or order confirmation, which forms part of this Agreement.

2. Acceptance & Engagement

Engagement is confirmed on the earliest of: written acceptance of a proposal or quote, payment of a deposit or invoice, or commencement of work by Parallel Studio. Verbal agreements are not binding until confirmed in writing (email is sufficient).

We may decline or terminate any engagement at our discretion, including where a prospective Client's brief, content, or intended use of deliverables would require us to act unlawfully, unethically, or outside our stated services.

3. Ownership of Work

All final and approved creative work, source files, and design assets created by Parallel Studio for a Client (“Projects”) become the property of the Client once full payment has been received and cleared. Ownership does not transfer on invoicing or partial payment — only on receipt of cleared funds.

Clients may use, modify, or reproduce their Projects without restriction, subject to Section 8 (Third-Party Tools and Licenses) and Section 9 (AI Visual Lab) where applicable.

Parallel Studio retains the right to showcase completed work publicly (including on our website, social media, portfolio, pitches to prospective clients, and marketing materials) unless the Client has a signed mutual Non-Disclosure Agreement (NDA) in place stating otherwise.

4. Subscription Plans

For Clients subscribed to ongoing Website Plans, Design Subscriptions, AI Visual Lab production plans, or Marketing & Ads Management retainers, the following apply:

• Access to services, assets, and hosted websites is maintained only while the subscription is active and payments are current.

• If payments stop, fail, or the plan is cancelled, access to hosted websites, tools, and/or services may be suspended immediately and without further notice.

• Clients may cancel or downgrade with 30 days' written notice.

• No partial refunds or prorated credits are issued for mid-cycle cancellations, downgrades, or non-use of included allowances.

• Unused monthly allowances (requests, revisions, credits, deliverables) do not roll over between billing periods unless explicitly stated in writing.

• We may adjust subscription pricing with 30 days' written notice; continued use after that date constitutes acceptance of the new pricing.

  
  

5. Project-Based Engagements

For one-off projects (branding, campaigns, design sprints, website builds, AVL production orders, etc.):

• A non-refundable deposit or full payment may be required before work begins.

• Once a project has commenced, no refunds will be issued, regardless of subsequent cancellation, change of mind, or dissatisfaction with direction (subject to Section 15).

• Delays caused by the Client in providing feedback, content, assets, or approvals will extend delivery timelines accordingly and are not the responsibility of Parallel Studio. Repeated or extended delays (30+ days of Client inactivity) may result in the project being paused or closed, with fees for work completed to date remaining payable.

• Quoted timelines are estimates, not guarantees, unless expressly stated as fixed in writing.
  
  

6. Website, UX & Development

Scope of Work Unless explicitly stated in writing, copywriting, imagery, hosting, domain, SEO, content population, and ongoing content management are not included in scope. We may assist with or facilitate copywriting, but final responsibility for all content (text, imagery, claims, legal compliance, accessibility) remains with the Client.

Client Responsibilities The Client is responsible for providing all required assets, content, approvals, and access credentials in a timely manner. Delays caused by the Client are not the responsibility of Parallel Studio and do not entitle the Client to a discount, refund, or extended support period.

Third-Party Tools & Integrations Projects may rely on third-party platforms, plugins, APIs, hosting providers, CRMs, or payment gateways (including but not limited to Webflow, Framer, Shopify, Stripe, Google, Meta, etc.). Parallel Studio is not responsible for:

• outages, bugs, or changes from third-party providers;

• limitations in third-party functionality;

• pricing changes or subscription costs charged by third parties;

• data loss, breaches, or downtime originating from third-party systems.

Performance & Compatibility We follow current best practices but make no guarantee of specific performance outcomes (speed, SEO rankings, conversion rates, uptime) or of compatibility across all devices, browsers, or future software/platform updates.

Post-Launch Responsibility Once a project is approved and launched, ongoing maintenance, updates, security patching, and backups are the Client's responsibility unless covered under a separate, currently active maintenance agreement. Parallel Studio is not liable for issues arising from Client-made changes, third-party plugin updates, or lack of maintenance post-launch.

Revisions & Changes Requests outside agreed scope, or made after final approval/launch, will be quoted and billed separately.

7. Branding & Design

Revisions Fixed-price branding and design projects include two (2) rounds of revisions unless otherwise specified in writing. Additional revisions are quoted and billed separately at our standard rates.

Scope Control Revisions are reasonable adjustments to existing, presented concepts. Requests for an entirely new direction, additional concepts, or a materially changed brief are treated as out of scope and billed additionally, at our discretion.

Final Deliverables On final approval and full payment, the Client receives the agreed deliverables in the agreed formats. Editable working files (e.g. native design files) are included only where explicitly stated in the proposal or invoice.

Ownership & Usage Full usage rights are granted to the Client on final payment. Parallel Studio retains the right to showcase the work for portfolio, marketing, and promotional purposes unless otherwise agreed in a signed NDA.

Client Responsibility The Client is solely responsible for final approval of all creative output before use or publication. Parallel Studio is not liable for any issues arising after Client approval, including but not limited to legal, trademark, regulatory, or market-performance issues.

Third-Party Assets Any third-party assets (fonts, stock imagery, plugins, templates, etc.) may require separate licensing. The Client is responsible for purchasing and maintaining appropriate licenses unless expressly agreed otherwise in writing.

8. Third-Party Tools and Licenses

For Parallel Studio's core design, branding, and web services (outside of AI Visual Lab, governed by Section 9), we may use third-party or AI-assisted software (such as Midjourney or similar tools) for research, moodboarding, or inspiration purposes. Final deliverables under this section are custom-designed and produced by our team.

We will advise where external licenses are required for third-party assets, but Clients remain responsible for obtaining and maintaining their own legal usage rights for any third-party assets integrated into their project.

9. AI Visual Lab

AI Visual Lab (“AVL”) is a division of Parallel Studio, operating under the same legal entity (Parallel Studio Group), providing AI-directed visual content: editorial imagery, short-form motion loops, and campaign films, produced through AVL's creative process of brand alignment, AI generation, curation and refinement, and platform-ready delivery.

Nature of the Service Deliverables produced through AI Visual Lab are created using generative AI tools and platforms (including but not limited to Midjourney, Runway, and OpenArt, or successor/equivalent tools), directed, curated, and refined by AVL's team against an agreed brand direction. AVL deliverables are AI-generated and human-curated, not hand-designed from scratch and not raw, unedited AI output.

Packages & Custom Production AVL offers fixed-scope packages (currently AI Editorial Drop and AI Campaign Pack) and Custom Production quotes. Inclusions, production timelines, and pricing are as set out at the time of purchase on aivisuallab.co or in a signed quote, and are estimates only. Timelines may extend due to project complexity, delayed Client feedback or asset supply, or third-party AI platform availability or outages, none of which are within our control.

Revisions Each package includes two (2) rounds of revisions to refine outputs against the agreed brand direction. Additional revision rounds, or requests for a materially different creative direction after generation has begun, are quoted and billed separately.

Client-Supplied Assets & Consents The Client warrants that it owns or is licensed to use any photos, logos, product imagery, or other material it supplies for AI generation, and grants Parallel Studio/AVL a license to upload and process that material through third-party AI tools for the purposes of the engagement. Where supplied material depicts an identifiable real person (staff, models, influencers, or otherwise), the Client warrants it holds that person's documented, informed consent for their likeness to be used in AI-generated content. Parallel Studio/AVL is not responsible for verifying that consent and bears no liability for the Client's failure to obtain it.

No Exclusivity / No Guarantee of Uniqueness Generative AI tools may produce visually similar outputs for different clients or the general public, including outputs based on similar prompts, styles, or reference material. Parallel Studio/AVL does not warrant or guarantee that any AI-generated deliverable is unique, novel, or free from resemblance to other content, whether produced by us, by the underlying AI platform for other users, or by third parties.

Ownership & Usage Rights On final payment, the Client owns the final, approved deliverables and may use them across marketing, advertising, and digital channels without restriction, subject to the disclaimers in this section. Parallel Studio/AVL retains:

• ownership of any generated outputs not selected as final deliverables;

• ownership of underlying prompts, workflows, style/reference systems, and any custom-trained models or presets developed to deliver the work;

• the right to showcase completed work for portfolio, marketing, and promotional purposes, unless the Client has a signed NDA stating otherwise.

AI & Third-Party Platform Risk Generative AI tools are provided by third parties outside Parallel Studio/AVL's control. We are not responsible for changes to those platforms' availability, pricing, output quality, content policies, or terms of use. The legal status of copyright in AI-generated content, and the risk that AI output may unintentionally resemble existing third-party work, is an evolving and unsettled area of law. Parallel Studio/AVL makes no warranty that AI-generated deliverables are free from third-party intellectual property claims, and strongly recommends the Client seek independent legal advice before large-scale commercial use of AI-generated content in sensitive contexts (e.g. campaigns using a recognisable likeness, or assets central to a trademark application). The Client's indemnity obligations under Section 16 extend to claims arising from the Client's use of AVL deliverables.

Prohibited Use We will not knowingly generate content that is illegal, defamatory, sexually explicit, deceptive, or that depicts a real identifiable person without documented consent (see above). We may refuse or halt a production order that we reasonably believe breaches this clause, without refund of work already completed.

Subscriptions / Monthly Production Plans Where a Client engages AVL on a recurring monthly production plan, Section 4 (Subscription Plans) applies in full.

Payments, Refunds & Liability Sections 11 (Payments), 14 (Refunds and Cancellations), 15 (Limitation of Liability), and 16 (Indemnification) apply to AI Visual Lab engagements on the same basis as all other Parallel Studio services.

10. Marketing & Ads Management (Meta / Google)

Parallel Studio provides paid advertising strategy, setup, creative implementation, optimisation, and reporting services across advertising platforms including but not limited to Meta (Facebook/Instagram) and Google Ads (“Ads Services”).

No Guarantee of Performance Advertising outcomes (including but not limited to leads, sales, click-through rate, cost per click, cost per lead, cost per acquisition, return on ad spend, or impressions) depend on factors outside Parallel Studio's control, including platform algorithm changes, ad account history and standing, market and seasonal conditions, competitor activity, the Client's offer, pricing, creative approvals, and the performance of the Client's own website or landing pages. Parallel Studio does not guarantee any specific advertising result, and past performance or case studies are not indicative of future results. Underperforming ads, campaigns, or accounts do not constitute a breach of this Agreement and are not grounds for a refund of management fees.

Ad Spend vs. Management Fees Advertising/media spend is separate from, and in addition to, Parallel Studio's management fees. Unless otherwise agreed in writing, ad spend is billed directly by the advertising platform (Meta, Google, etc.) to the Client's own payment method on the Client's own ad account, not to Parallel Studio. Parallel Studio is not responsible for platform billing errors, overspend resulting from budget settings approved by the Client, currency conversion charges, or any other charges levied directly by the advertising platform.

Account Access, Ownership & Compliance Ad accounts, pixels, tracking assets, and associated historical data belong to and remain under the Client's ownership on the relevant platform. The Client is responsible for ensuring its advertising platform accounts are in good standing, that billing details are current, and that its products, services, offers, and claims comply with the advertising platform's policies and all applicable laws (including consumer law and any industry-specific advertising standards). Parallel Studio may refuse to run, or may pause, any ad or campaign it reasonably believes breaches platform policy or law, without liability.

Platform Risk Parallel Studio is not responsible for ad disapprovals, account restrictions or suspensions, policy changes, outages, or any other action taken by Meta, Google, or any other advertising platform, whether or not caused by Parallel Studio's account activity.

Learning Phase & Reporting New or significantly changed campaigns typically require a testing/learning period (commonly 2–4 weeks) before performance can be meaningfully assessed. Reporting is provided on the agreed cadence and reflects platform-reported data, which Parallel Studio does not independently guarantee to be error-free.

Minimum Term & Cancellation Ads Services are engaged for a minimum initial term of 3 months from the campaign start date, reflecting the time genuinely needed for platform learning phases, optimisation, and meaningful performance data to emerge. The Client may not cancel Ads Services before the end of this minimum term, and remains liable for management fees for the full 3-month period regardless of earlier cancellation, non-use, or dissatisfaction with performance (subject to Section 10's "No Guarantee of Performance" clause above). After the minimum term, Ads Services continue on the subscription terms at Section 4 (Subscription Plans), including the 30 days' written notice requirement to cancel or downgrade. Parallel Studio is not responsible for any ad account, campaign, or ad spend left active by the Client after our management of that account has ended.

Liability Sections 11 (Payments), 14 (Refunds and Cancellations), 15 (Limitation of Liability), and 16 (Indemnification) apply to Ads Services on the same basis as all other Parallel Studio services.

11. Payments

Invoices are issued in the currency applicable to the Client's engagement, which may vary depending on the Client's location, billing preference, or the market the campaign/service targets (for example AUD, USD, EUR, or GBP), as stated on the relevant quote or invoice. Parallel Studio is not responsible for currency conversion costs, international transaction fees, or exchange-rate fluctuations incurred by the Client's bank, card issuer, or payment provider.

• All prices are exclusive of applicable taxes (including but not limited to GST, VAT, sales tax, or other local or national taxes), which will be added to invoices where applicable under the tax laws of the relevant jurisdiction.
  
  

• Payment terms are as stated on the applicable proposal, quote, agreement, or invoice. Unless otherwise specified, invoices are due within 7 days of issue. Payment must be received in cleared funds by the applicable due date.
  
  

• An invoice is considered overdue if payment has not been received in cleared funds by the stated due date. Late or missed payments may result in the immediate suspension of services, access, deliverables, subscriptions, project work, or scheduled work until all outstanding amounts have been paid. Parallel Studio will not be responsible for delays, missed deadlines, launch dates, or other consequences resulting from a Client's late or missed payment.
  
  

• To the extent permitted by law, overdue amounts may attract interest at 2% per month, calculated on the outstanding balance from the day following the applicable payment due date until payment is received in full. Parallel Studio may, at its discretion, waive some or all accrued interest without waiving its right to charge interest on any other overdue amount or future late payment.
  
  

• Where an invoice remains unpaid, the Client will be responsible, to the extent permitted by law, for reasonable costs actually incurred by Parallel Studio in recovering the outstanding amount. These may include debt-collection agency fees, court filing and service fees, legal fees and other reasonable third-party costs associated with recovery of the debt. Such recovery costs may be claimed in addition to the outstanding invoice amount and any applicable interest.
  
  

• If an invoice remains unpaid, Parallel Studio may take reasonable steps to recover the outstanding amount, including issuing payment reminders or a formal letter of demand, referring the account to a debt-collection agency, obtaining legal advice or representation, and commencing court or other lawful debt-recovery proceedings.
  
  

• Unless otherwise agreed or required by law, payments received in relation to an overdue account may be applied first toward reasonable recoverable costs, then toward accrued interest, and finally toward the outstanding principal amount.
  
  

• Any extension of a payment deadline, payment arrangement, waiver of interest, acceptance of a late payment, or other accommodation provided by Parallel Studio is at our discretion and does not constitute a waiver of our rights under these Terms or prevent us from enforcing those rights in relation to the same or any future engagement.
  
  

• For subscription plans and retainers, payments are automatically charged at the selected interval (weekly, monthly, or otherwise) until cancelled in accordance with Section 4 of these Terms. Failure of an automatic payment does not remove the Client's obligation to pay the amount due.
  
  

• We reserve the right to require full or partial payment upfront for any engagement, at our discretion, including where a Client has previously made a late payment or has an outstanding balance.

12. Intellectual Property Rights

Parallel Studio retains ownership of:

• pre-existing assets, tools, design systems, templates, prompts, workflows, and processes used to deliver services (across Parallel Studio, AI Visual Lab, and Ads Services);

• any design concepts, drafts, or AI-generated outputs not selected by the Client.

Clients retain ownership of all final, approved deliverables on full, cleared payment, subject to the third-party and AI-specific carve-outs in Sections 8 and 9, and subject to the Client's own ownership of its ad accounts and platform data under Section 10.

13. Client Responsibilities

The Client agrees to:

• provide accurate information, timely feedback, and required approvals;

• ensure all materials it supplies to Parallel Studio (logos, copy, photos, likenesses, offers, claims, etc.) are legally owned or licensed, accurate, and compliant with applicable law and platform policy;

• comply with applicable laws and not use any deliverable or Ads Service for an unlawful, defamatory, infringing, or misleading purpose;

• keep login credentials, ad accounts, billing details, and access secure, and promptly notify us of any suspected unauthorised access.
  
  

14. Refunds and Cancellations

Project-based and production work: No refunds once work has begun.

• Subscriptions, retainers & production plans: Clients may cancel with 30 days' written notice. No refunds are issued for prior payments, unused allowances, or ad spend already charged by the platform.

• Any refund issued at our discretion does not constitute a waiver of our right to refuse future refund requests.

15. Limitation of Liability

To the maximum extent permitted by law:

• Parallel Studio's total aggregate liability arising out of or in connection with any engagement, whether in contract, tort (including negligence), or otherwise, is limited to the total fees paid by the Client in the 3 months immediately preceding the event giving rise to the claim.

• Parallel Studio is not liable for any indirect, special, incidental, or consequential loss or damage, including loss of profits, revenue, data, business opportunity, or reputational harm, even if we have been advised of the possibility of such loss.

• Parallel Studio is not liable for loss or damage resulting from: delays; technical issues; third-party platform failures, outages, or policy changes (including generative AI platforms and advertising platforms); underperforming advertising campaigns or accounts; Client-supplied content, offers, or assets; or the Client's use of deliverables after approval.

• Nothing in this Agreement excludes, restricts, or modifies any consumer guarantee, right, or remedy conferred by the Australian Consumer Law or any other law that cannot lawfully be excluded. Where our liability for breach of such a guarantee cannot be excluded but can be limited, our liability is limited, at our option, to resupplying the services or paying the cost of having the services resupplied.

16. Indemnification

The Client agrees to indemnify and hold Parallel Studio, its officers, employees, and contractors harmless from and against any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising from:

• the Client's breach of this Agreement;

• content, assets, offers, or instructions supplied by the Client, including any claim that such material infringes a third party's intellectual property or other rights, breaches advertising platform policy or law, or was used without required consent (including likeness rights);

• the Client's use, modification, or distribution of deliverables in a way not approved or reasonably foreseeable at the time of delivery;

• the Client's breach of any applicable law in its use of the deliverables or Ads Services.

This clause survives termination or completion of the engagement.

17. Confidentiality

Each party agrees to keep confidential any non-public business, technical, or strategic information disclosed by the other party in the course of the engagement, and to use it only for the purposes of the engagement. This does not apply to information that is publicly available, independently developed, or required to be disclosed by law. This clause does not limit Parallel Studio's rights under Sections 3, 7, 9, and 12 to showcase completed work for portfolio and marketing purposes, unless a signed NDA states otherwise.

18. Independent Contractor Relationship

Parallel Studio is engaged as an independent contractor. Nothing in this Agreement creates a partnership, joint venture, agency, or employment relationship between the parties.

19. Non-Solicitation

During the engagement and for 12 months after its conclusion, the Client agrees not to directly or indirectly solicit, engage, or hire any contractor, freelancer, or employee introduced to the Client by Parallel Studio in connection with the engagement, without our prior written consent.

20. Force Majeure

Neither party is liable for any failure or delay in performance caused by circumstances beyond its reasonable control, including natural disaster, internet or infrastructure outage, third-party platform failure, government action, or other similar events. The affected party will notify the other as soon as reasonably practicable and use reasonable efforts to resume performance.

21. Privacy and Data

We handle Client and user data in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). Where images or materials are processed through third-party generative AI platforms as part of AI Visual Lab services, or where audience/pixel data is processed through advertising platforms as part of Ads Services, those platforms' own data handling and retention terms may apply; see our Privacy Policy for further detail.

22. Termination

Parallel Studio may terminate any engagement or subscription immediately, without liability, if the Client:

• breaches this Agreement and fails to remedy the breach within 7 days of written notice (where remediable);

• fails to make payment when due;

• engages in conduct that may harm Parallel Studio's reputation, staff, contractors, or operations; or

• supplies content, offers, or instructions that would require us to act unlawfully or in breach of platform policy.

On termination, all outstanding invoices for work completed remain due and payable immediately, and any license granted to the Client over unfinished or unpaid work is suspended until payment is received.

23. General

• Entire Agreement: This Agreement, together with any accepted quote, proposal, or invoice, constitutes the entire agreement between the parties and supersedes all prior discussions or agreements on the subject matter.

• Severability: If any provision of this Agreement is found invalid or unenforceable, the remaining provisions continue in full force.

• No Waiver: Failure to enforce any provision is not a waiver of our right to enforce it later.

• Assignment: Parallel Studio may assign or subcontract its rights and obligations under this Agreement. The Client may not assign its rights without our prior written consent.

• Governing Law: This Agreement is governed by the laws of New South Wales, Australia, and both parties submit to the exclusive jurisdiction of its courts.

• Modifications: Parallel Studio may update these Terms at any time. Updates take effect on publication to our website; continued engagement after that date constitutes acceptance of the updated Terms.

24. Contact

Parallel Studio | AI Visual Lab 📍 4/5 Easy Street, Byron Bay, NSW 2180 ✉️ hello@parallel-studio.co ABN: 74 166 164 632